National Association of Home Builders
1201 15th Street N.W.
Washington, D.C. 20005

Award Amount
$ 397,899

Product/s and/or Service/s to be Marketed
Building materials

Markets to be Developed
Mexico

Summary
Founded in 1942, the National Association of Home Builders (NAHB) is a federation of over 800 state and local affiliated associations. Of its 205,000 member companies, 98% are small- and medium-size enterprises (SMEs).

The development of the Mexican middle class, coupled with liberalization in mortgage markets, is creating a huge potential for sales of new homes. To capitalize on this trend, NAHB will: (1) establish a consultative group to promote further liberalization of construction & finance; (2) create major education events and pavilions at the preeminent trade shows in the Americas; (3) lead trade missions; (4) sponsor reverse trade missions to the International Builders Show in the U.S.; and (5) collaborate with ITA, the District Export Councils, and others to mentor SMEs in exporting.

Award-Winner Contact
Rita Feinberg
Executive Director, International Affairs
(202) 266-8415
rfeinberg@nahb.com

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